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Summary

  • Strategy to Execution: Proven track record of moving complex, large-scale initiatives from vision to production with a discipline for execution excellence.
  • Product-Led Transformation: Established product management discipline across enterprise platforms, founding governance councils, defining value propositions, and building high-performing delivery teams.
  • Organizational Scale: Directed a 75-member cross-functional team and $21M annual budget, delivering concurrent large-scale initiatives.
  • Governance and Executive Influence: Proven ability to frame, prioritize, and govern large technology investment portfolios, balancing strategic intent with fiscal accountability and stakeholder expectations across competing priorities.

Core Competencies

Enterprise Strategy & Governance | Product Management | Generative AI Strategy and Delivery | Organizational Design | Executive Stakeholder Management | Change Management | Budget Management | Vendor Management | Agile Delivery | Enterprise Platform Delivery 

Work experience

Assistant Vice President Enterprise Digital Data and Analytics

2021-09present
Travelers Insurance, Hartford, CT

Fortune 100 P&C insurer ($48B revenue, 32,000+ employees). Lead enterprise-wide digital platform strategy, AI enablement, and modernization across flagship customer-facing and internal digital properties.

  • Launched conversational AI on the global employee intranet, delivering intelligent answers across 20,000+ pieces of content secured to each user. Secured executive sponsorship and roadmap for AI-first intranet experience with MCP integrations to key internal platforms.
  • Pioneering a unified AI architecture spanning the flagship public website serving millions of users, enabling consistent guardrails, orchestration, memory, consent, and analytics.
  • Established AI crawling visibility and LLM activity monitoring through Cloudflare across all managed domains; leading generative engine optimization (GEO) vendor selection to strengthen AI-driven discoverability.
  • Deployed AI-assisted development tooling across the full software development lifecycle (SDLC) for 12,000 users, accelerating productivity for all agile team roles and establishing reusable patterns for enterprise-wide enablement.
  • AI-enabled the Travelers Design System with new chat patterns and MCP-ready Figma integration for AI-first experiences at scale.
  • Enabled AI-driven accessibility testing to automate identification and reporting of required improvements across enterprise applications.
  • Directed a 75-member cross-functional team and $21M annual budget across 50+ technology vendors, delivering concurrent transformation initiatives on aggressive timelines.
  • Launched a global Digital Experience Platform supporting all corporate websites, enabling personalization, A/B testing, and content management across all business units.
  • Delivered a personalized employee experience platform for 45,000+ users, including onboarding journeys, internal communities, and native mobile capabilities.
  • Founded and scaled a low-code Platform Center of Excellence, expanding governance to oversee 200+ applications and enabling citizen developers across the enterprise.
  • Contained costs by $3M annually through strategic rationalization of a 50+ vendor MarTech ecosystem while improving integration capabilities and reducing year-over-year investment asks.
  • Led the technology team behind two enterprise-level Chairman's Awards in 2024 (Travelers.com and inside intranet), the organization's highest recognition for strategic impact.

Assistant Vice President Digital Product Management

2013-122021-08
Travelers Insurance, Hartford, CT

Led digital product strategy and delivery for mission-critical agent/broker distribution platforms and enterprise customer identity programs serving the full P&C book of business.

  • Modernized the enterprise agent/broker portal supporting $30B+ in annual premium, transforming it into the primary digital hub for distribution partner relationships across all lines of business.
  • Boosted active user base by 40% and enabled over 6M monthly transactions through experience design improvements and expanded self-service capabilities.
  • Established and led an enterprise-wide Customer Identity and Access Management (CIAM) program, securing multi-year funding and delivering a strategic roadmap for secure authentication.
  • Completed migration of nine million user identities to a modern platform, significantly reducing cybersecurity risk through implementation of cloud-based protocols and MFA enablement.
  • Led the team's pivot from project-based delivery to a product-focused operating model, establishing sponsor governance, stakeholder forums, and product management discipline across the portfolio.
  • Simplified digital customer registration, increasing the conversion rate by 35%.

Assistant Vice President Digital Marketing

2011-012013-12
The Hartford Financial Services, Hartford, CT

Directed digital marketing strategy for a $4B Group Benefits business, driving innovation in sales enablement and benefits enrollment.

  • Launched an enterprise-wide ratings and reviews program based on actual claimant feedback, establishing user-generated content as the authoritative foundation for website content.
  • Led development of Salesforce-integrated iPad sales enablement tools used in multimillion-dollar employer group presentations, increasing conversion rates by 3% and supporting strategic broker partnerships.
  • Invented and commercialized a patented digital platform for benefits enrollment (US20140114872A1), boosting employee participation in life and disability plans.
  • Ideated US Patent: System for Managing Voluntary Employee Benefits Plans | US20140114872A1

Director Agent

2008-062010-12
The Hartford Financial Services, Hartford, CT
  • Led a multi-year strategic initiative to overhaul the agent/broker portal, driving a 40% increase in unique users through improved self-service capabilities and user satisfaction.
  • Established SalesForce Marketing Cloud email marketing Center of Excellence, unifying fragmented vendor and data infrastructures to improve campaign targeting, compliance, and ROI.
  • Deployed a B2B2C digital marketing platform enabling personalized distributor outreach and scalable customer engagement through automated campaigns.

Digital Marketing & e-Commerce Manager, Corporate

2000-062008-05
Stanley Black & Decker, New Britain, US
  • Directed enterprise-wide digital and marketing strategy and delivery.
  • Oversaw $4M marketing technology portfolio, managing 15 SaaS platforms and leading a team of forty across digital marketing, e-commerce, and operations.
  • Spearheaded digitization and e-retail syndication of 100,000+ SKUs across major platforms (Amazon, Home Depot, Lowe's, Grainger).
  • Grew corporate digital presence to 10M+ annual visitors, driving 50% year-over-year traffic growth over six consecutive years.
  • Launched a direct-to-consumer eBay sales channel, clearing $8M in annual excess inventory and converting liabilities into revenue.

Global Product Manager, Tools Product Group

1999-032000-05
Stanley Black & Decker, New Britain, CT

Managed end-to-end product lifecycle and go-to-market strategy for a $60M tools category, launching new SKUs that expanded global market share and boosted channel sales.

Sales Planning & Pricing Manager, Doors Product Group

1997-111999-02
Stanley Black & Decker, New Britain, CT
  • Developed and executed a $375M sales and pricing strategy, achieving revenue targets through optimized forecasting and demand planning.
  • Designed and operationalized a global S&OP (Sales and Operations Planning) process, aligning supply chain and commercial teams across international markets.
  • Orchestrated a cross-functional SKU rationalization initiative, removing 130K low-velocity items from the global catalog, streamlining operations with zero revenue loss.

Finance & Strategy Analyst, Office of COO

1995-101997-10
Stanley Black & Decker, New Britain, CT
  • Managed financial reporting and performance tracking for enterprise restructuring programs, delivering $150M in cost savings and driving $250M in asset optimization.
  • Led rollout of standardized strategic planning framework across business units, enhancing operational alignment and executive decision-making.

International Marketing Representative

1995-051995-09
Stanley Black & Decker, Santiago, Chile
  • Designed and executed Latin America reseller growth strategy, expanding market coverage through distributor enablement and channel marketing programs.

Education

Master of International Management

Thunderbird School of Global Management

Master of International Management (MIM) | Thunderbird School of Global Management

MBA

West Virginia University

Master of Business Administration (MBA) | West Virginia University

Bachelor of Arts

Vanderbilt University

Bachelor of Arts (BA) | Vanderbilt University

Certifications

  • AWS Certified AI Practitioner | Amazon Web Services

  • AWS Cloud Practitioner (Cloud Quest) | Amazon Web Services

  • Certified Agile Product Owner (CSPO) | Scrum Alliance

Additional Information

Languages: Spanish proficiency  

Community: Travelers Championship Ambassador | Hole in the Wall Gang Camp | Habitat for Humanity